
Hi, I'm Alex Bond Burnett.
Founder, Executive Coach, and Behavioural Science Advocate.
I make sure founders and leaders get great ideas heard.
My work focuses on how people communicate, learn and adopt new ideas. That includes how your clients buy and how your teams believe in what you’re building.
I’ve designed leadership and behavioural programmes that improved client experience, employee experience, and adoption of new tech and ideas across professional services, finance, and creative industries.
When people understand the science of influence and the art of storytelling, they transform how they work, sell, and lead.
Before this chapter, I built and sold a tech-driven accounting business focused on digital transformation, which taught me the realities of growth, systems and leadership first-hand.
Today, I combine that entrepreneurial mindset with behavioural science to help people communicate clearly, lead confidently and create change that sticks.
Bold Behaviour Lab is my leadership skills community.
It’s where ambitious professionals learn to grow their brand, influence with nuance and test new ideas using behavioural science and coaching techniques.
On LinkedIn, I share insights from my work as the Academy Manager at Cowry Consulting, my client projects and the apps I’m building.
You might have seen me speaking at events like The Digital Accountancy Show, ACCA, or AAT.
Right now, I’m sharing stories and lessons on AI adoption, leadership, influence and innovation through my LinkedIn newsletter, Plays Well with Others.
That’s where I post new ideas, experiments and insights on influence, communication and behavioural science in business.
If you’re a founder or leader who wants to grow your influence, subscribe below.
Join me on Bold Behaviour Lab, my free newsletter for leaders in B2B that want to learn how to make small gains with bigger impacts in their business.
→ Connect with me
→ [Read the Bold Behaviour newsletter]
→ [Speaking & Workshops]
What I’m Working On
Right now, I’m:
Cowry Consulting:
Leading the Behavioural Science Academy at Cowry Consulting.
Bold Behaviour Lab:
Building a leadership community for influence and innovation.
Speaking & Emceeing
Bringing behavioural science and leadership strategies to life on stage.
New Ventures
Building new projects in EdTech and M&A.
Writing
Sharing leadership, performance and BeSci lessons on LinkedIn.